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Founders, funding, and the companies trying to break through.
Toss opened merchant APIs for overseas Korean grocery pop-ups ahead of holiday return season, letting short-term stores accept Toss Pay and loyalty stamps without integrating full domestic POS stacks.
Dunamu’s Luniverse unit tokenized verified carbon credits from a Jeju resort energy retrofit, selling fractional offsets to Korean corporates that need audited retirement trails before year-end emissions reporting.
Riiid is selling adaptive CSAT drill APIs to two national hagwon chains ahead of the fall mock-exam season, piping its knowledge-tracing models into existing class portals without replacing printed mock booklets.
Toss Payments is testing merchant cash advances for a closed group of Coupang marketplace sellers, routing repayments through settlement rails it already operates after Coupang Financial paused its in-house seller loan product.
